E/2010/27 E/CN.6/2010/11 (g) To measure in quantitative and qualitative terms, unremunerated work that is outside national accounts in order to better reflect its value; 15. Calls upon Member States to strengthen the incentive role of the public sector as employer in order to develop an environment that effectively affirms and empowers women; 16. Acknowledges the vital role that the private sector can play in generating full and productive employment and decent work for women; 17. Calls upon States to ensure and strengthen women’s access to social protection schemes and/or insurance schemes, throughout the life cycle, including health insurance and pension schemes, giving particular attention to women living in poverty; 18. Urges States to adopt appropriate measures to overcome negative impacts of the economic and financial crisis, including on women and girls, and integrate a gender perspective into these measures so that they equally benefit women and men; 19. Also urges States to adopt and implement legislation, policies and/or programmes aimed at eliminating the constraints faced by women in accessing formal financial services, including savings, credit, insurance and money transfer services, using alternative non-traditional security arrangements and giving particular attention to the obstacles faced by poor women living in rural and urban areas in obtaining access to those services, including microfinancing, and also to adopt and implement legislation, policies and/or programmes that support savings, credit and lending mechanisms for women; 20. Calls upon Member States to take legislative, administrative and financial measures to create a strong enabling environment for all women entrepreneurs and women participating in the labour market, including a sound macroeconomic framework, accountable systems for managing public resources, and a business climate that attracts investment and promotes movement from the informal to the formal sector through, inter alia, competitive markets, enforceable contracts, absence of corruption, regulatory policies that promote public confidence in the market and reduction of barriers to international trade within an appropriate time frame; 21. Encourages all relevant economic stakeholders to continue to take gender perspectives into account in the design of loans, grants, projects, programmes and strategies so as to promote women’s economic empowerment and equality; 22. Urges the international community to actively support national efforts for the promotion of microfinance and microcredit schemes that ensure women’s access to credit, self-employment and integration into the economy; 23. Calls upon States and encourages, as appropriate, relevant funds, programmes and specialized agencies of the United Nations system, international financial institutions, the private sector, non-governmental organizations and other civil society actors to take measures to develop, finance, implement, monitor and evaluate gender-responsive policies and programmes aimed at promoting women’s entrepreneurship, in particular to benefit women living in poverty, including through greater access to formal financial instruments, microfinance, microcredit, cooperatives, technological innovation and transfer of technology, market intelligence, investments, knowledge and skills training, advisory services, access to markets, including through international trade, and facilitation of networking and exchanges; 10-30576 23