Integration of a human rights-based approach in measures to discourage the demand that fosters all forms of exploitation of persons, especially women and children, and which leads to human trafficking 2013, para. 34
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The Economic Community of West African States (ECOWAS) Initial Plan of Action against Trafficking in Persons (2002-2003) provided that member States, in partnership with NGOs, other civil society groups, and public and private media, shall develop and disseminate public awareness materials focusing on raising public understanding that trafficking in persons is a crime, and discouraging the demand that leads to trafficking, particularly by addressing those who might exploit victims of trafficking, for example as child domestics or farm labourers.
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Non-negotiated soft law
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Special Rapporteur on trafficking in persons, especially in women and children