Intensification of efforts to eliminate all forms of violence against women and girls (2015), para. 63
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(g) Promoting awareness among all stakeholders, in particular men and boys, of the need to combat violence against women and girls occurring in public or private life, and promoting gender equality and the empowerment of women and girls, inter alia, through regular and repeated use and funding of awareness-raising campaigns nationwide and other ways to promote prevention and protection and the transformation of discriminatory social norms and gender stereotypes, as part of an integrated prevention strategy;