eradication of poverty and extreme poverty, as well as the meaningful participation of women in decision-making, are key in breaking the cycle of discrimination and violence and in promoting and protecting the full and effective enjoyment of their human rights, and recognize further that empowering girls requires their active participation in decision-making processes and as agents of change in their own lives and communities, including through girls’ organizations with the active support and engagement of their parents, legal guardians, families and care providers, boys and men, as well as the wider community; and nonstereotypical portrayals of women and girls, which contribute to the empowerment of women and girls and the elimination of discrimination against and exploitation of women and girls; Strengthening the role of the private sector in women’s economic empowerment (bbb) Promote a socially responsible and accountable private sector that acts in line with, among others, the Guiding Principles on Business and Human Rights: Implementing the United Nations “Protect, Respect and Remedy” Framework, the International Labour Organization Declaration on Fundamental Principles and Rights at Work, labour, environmental and health standards, and the Women’s Empowerment Principles established by the United Nations Entity for Gender Equality and the Empowerment of Women (UN-Women) and the Global Compact, in order to promote the economic empowerment of women in the changing world of work and achieve gender equality and the empowerment of women and girls and the realization of their full and equal enjoyment of all human rights and fundamental freedoms; (ww) Protect and promote the rights to freedom of association, peaceful assembly and collective bargaining so as to enable all women workers to organize and join unions, cooperatives and business associations, while recognizing that those legal entities are created, modified and dissolved in accordance with national law and taking into account each State’s international legal obligations; (xx) Support tripartite collaboration among Governments, employers and women workers and their organizations, including trade unions or other representative organizations, to prevent and remove barriers to gender equality and the empowerment of women in the world of work; (yy) Encourage and support women’s participation and leadership in trade unions, workers’ organizations and employers’ organizations, and urge all leaders of such organizations to effectively represent the interests of all women workers; (ccc) Encourage workplace environments and institutional practices that value all workers and offer them equal opportunities to reach their full potential, including through ensuring that gender equality and gender mainstreaming are considered a necessary dimension of human resources management, in particular for the modernization of scientific and technological organizations and institutions in both the public and private sectors; (zz) Promote a safe and enabling environment for all civil society actors and increase resources and support for grass-roots, local, national, regional and global women’s and civil society organizations so that they can fully contribute to women’s economic empowerment in the changing world of work; (ddd) Encourage and facilitate women’s entrepreneurship, including by improving access to financing and investment opportunities, tools of trade, business development and training, in order to increase the share of trade and procurement from women’s enterprises, including micro-, small and medium-sized enterprises, cooperatives and selfhelp groups in both the public and private sectors; (aaa) Recognize the important role the media can play in the achievement of gender equality and women’s economic empowerment, including through nondiscriminatory and gender-sensitive coverage and by eliminating gender stereotypes, including those perpetuated by commercial advertisements, and encourage training for those who work in the media and the development and strengthening of self-regulatory mechanisms to promote balanced (eee) Work with the private sector to take into account a gender perspective while undertaking value chain analyses to inform the design and implementation 15