equality of women and men in public and private life, including their
rights within the family and relevant human rights instruments under
national and international law;
(h)
Promote education in all countries in human rights and international
humanitarian law for members of the national security and armed
forces, including those assigned to United Nations peace-keeping
operations, on a routine and continuing basis, reminding them and
sensitizing them to the fact that they should respect the rights of
women at all times, both on and off duty, giving special attention to
the rules on the protection of women and children and to the
protection of human rights in situations of armed conflict;
(i)
Take appropriate measures to ensure that refugee and displaced women,
migrant women and women migrant workers are made aware of their human
rights and of the recourse mechanisms available to them.
J.
Women and the media
234. During the past decade, advances in information technology have facilitated
a global communications network that transcends national boundaries and has an
impact on public policy, private attitudes and behaviour, especially of children
and young adults. Everywhere the potential exists for the media to make a far
greater contribution to the advancement of women.
235. More women are involved in careers in the communications sector, but few
have attained positions at the decision-making level or serve on governing
boards and bodies that influence media policy. The lack of gender sensitivity
in the media is evidenced by the failure to eliminate the gender-based
stereotyping that can be found in public and private local, national and
international media organizations.
236. The continued projection of negative and degrading images of women in media
communications - electronic, print, visual and audio - must be changed. Print
and electronic media in most countries do not provide a balanced picture of
women’s diverse lives and contributions to society in a changing world. In
addition, violent and degrading or pornographic media products are also
negatively affecting women and their participation in society. Programming that
reinforces women’s traditional roles can be equally limiting. The world-wide
trend towards consumerism has created a climate in which advertisements and
commercial messages often portray women primarily as consumers and target girls
and women of all ages inappropriately.
237. Women should be empowered by enhancing their skills, knowledge and access
to information technology. This will strengthen their ability to combat
negative portrayals of women internationally and to challenge instances of abuse
of the power of an increasingly important industry. Self-regulatory mechanisms
for the media need to be created and strengthened and approaches developed to
eliminate gender-biased programming. Most women, especially in developing
countries, are not able to access effectively the expanding electronic
information highways and therefore cannot establish networks that will provide
them with alternative sources of information. Women therefore need to be
involved in decision-making regarding the development of the new technologies in
order to participate fully in their growth and impact.
238. In addressing the issue of the mobilization of the media, Governments and
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